Ever had a marketing plan look great on paper… only to have it flop in real life? It happens to all of us. Sometimes plans don’t match reality. It’s especially easy to have this happen when conditions change fast. Like in digital marketing. Over the years, you may have developed an email marketing plan. A…
A multi-channel retargeting strategy is key to reaching customers and recovering abandoned shopping carts. But the key word here is strategy: a well-thought-out retargeting campaign makes the most out of each channel’s strengths. Carts Guru’s new Facebook ads optimization feature helps businesses leverage the power of social media and get the most out of…
According to a 2016 comScore survey, US shoppers now make over half their purchases online. They’re turning to the internet for a quick and convenient shopping experience, and e-Commerce merchants must be able to deliver on those expectations. As e-Consumers yourselves, you’ve probably noticed some sites make checking out easier than others. The following nine…
If you’re using a retargeting solution to bring customers back to their abandoned baskets, then you’re already well on your way to recovering lost revenue. But what if you could increase the value of that potential revenue? With Carts Guru’s brand new Product Recommendation feature you can. Check it out: now when you send an…
According to the U.S. Census Bureau, over 200 million American consumers drove a total online sales volume of nearly $250 billion in 2015. But almost 670 million online users added one or more product to their basket without finalizing the purchase. While this represents enormous potential revenue, not every online shopper is an online buyer….
*Ping* 20% off today only! Code SPRINGFEVER. Do these messages look familiar? You might recognize them from your phone. Messages like these are called SMS triggers and they’re widely used to communicate with customers. From appointment reminders to retrieving lost passwords to logins, many service providers use SMS for convenience and security reasons. It’s no…
How do you track the success of your email marketing efforts? While measuring open and click-through rates are a great start, it’s useful to understand what people do on your website after they click-through from your campaigns. To do this, you can use UTM codes to tell your analytics tool that these people visited from…
Easily suggest items your customers will love ❤ When you connect your store to Carts Guru, we’ll analyze the purchase history of each customer to make smart, data-driven predictions about what they’ll want to buy in the future. It’s enterprise-level technology made simple for everyone. Increase sales with personalization Sending personalized product recommendations to your…
Here at Carts Guru, we’re continuing our mission to make our multichannel cart recovery solution available across the world. After releasing our new website in English, Spanish, French and Brazilian Portuguese, Carts Guru has made our retargeting software available in the following countries: Sweden Norway Finland Switzerland Slovakia Mexico Denmark Poland Chile Carts Guru was…
You may already be familiar with the benefits of an online retail store, but do you really know what the true strengths and weaknesses of eCommerce are versus a traditional storefront? We present a side-by-side comparison. You decide for yourself if the strengths and weaknesses of eCommerce are convincing enough to overtake the brick-and-mortar models….
