There are a million different things that brands can do to inspire customer loyalty. For e-commerce businesses that haven’t been around long enough to build their reputation, the most...
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There are a million different things that brands can do to inspire customer loyalty. For e-commerce businesses that haven’t been around long enough to build their reputation, the most...
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A common mistake made by e-merchants is that they focus their marketing efforts towards acquiring new customers rather than retargeting previous customers or lost-prospects. Convincing...
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It is essential for e-commerce businesses to understand the way their customers think and act. What values do they hold? How often do they shop? What do they do for a living? And, how do...
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According to Walker Sands, customer experience will overtake price and product as a key brand differentiator by 2020. And it’s no surprise. Online shoppers are increasingly associating...
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Looking solely at Maxime Pruvost’s long list of accomplishments, you wouldn’t be alone in assuming he’s a lot older than he actually is. The French-born entrepreneur and tech-developer...
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It’s the time of year retailers have been waiting for: the holidays! Holiday purchases can represent 20% (or more) of a retailer’s total sales throughout the year. And for e-commerce...
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