Understanding Shopping Cart Abandonment Behavior for Efficient Retargeting (Part II)

Part I of our series on shopping cart abandonment behavior outlined the psychology of shoppers with no real intention to buy. This second installment looks at online visitors who are determined to buy but fail to complete their purchase. The topic is under scrutiny, even more so now that online retail is steadily growing. While…

Understanding Shopping Cart Abandonment Behavior for Efficient Retargeting (Part I)

A retargeting campaign cannot be efficient or cost effective if we don’t understand the shopping cart abandonment behavior. The process of buying traditionally involves psychological triggers, from the moment the shopper decides to look for a product to the purchase itself. The virtual environment of eCommerce mimics the in-store process, but the shoppers don’t just…

Understanding the Strategy of Shopping Cart Conversion

Shopping cart conversion is at the forefront of any online retailer retargeting strategy. Past the ways to keep visitors on a website (with mixed results), after the improvements made to user friendliness and easier checkout process, the virtual retail industry still suffers from nearly 68% of  cart abandonment, one to two thirds happening at checkout,…

Innovative Prestashop Retargeting via Text Messages

Online retailers can find Prestashop retargeting tools, but how efficient are they? How does one measure the real performance of email reminders? Does the ROI factor in the time spent tweaking the message, personalizing an offer, analyzing response rate, if any? Are pop-up pleas tricking the visitor into staying on the page? With shoppers demanding…

More and more awesome #SaaS #startups are cropping up in #Barcelona! Here's how @cartsguru is turning abandoned 🛒 into 💰💰💰: https://t.co/wWnFe4cKuD

There's only one way for #eCommerce businesses to combat #abandonedcarts: investing in the right #software.

We sat down with @cartsguru to talk more about their software, why SMBs can use it, and how they stand out from the competition.

https://t.co/zVNygEYq7A

Cart abandonment is still the number one challenge e-merchants face, with 68% of website visitors dropping a purchase before the finish line.

Here's 6 best practices to recover your #abandonedcarts and increase your revenue!

https://t.co/H5otKY7tou

Did you know that with our Customer Identification technology you can discover who your non-identified visitors are? 👏

Read more on our blog post! https://t.co/iAQGbIx45D

We're hiring a Social Media & Content Specialist! If you're good with words and know how to charm an audience, apply below 😉

https://t.co/1YsnuDpimj

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Text Message Solution for Shopify Remarketing

If you are one of the 4,600 retailers using Shopify for your online store, Shopify remarketing tools have no secrets. From built-in features to add ons, the e-commerce provider offers many interesting ways to leverage site traffic, connect to social media and dynamize marketing promotions. Although many of address visitors retention on your site and set…

L’importance du timing dans le cadre des relances de paniers abandonnés

La performance d’une campagne des relances de paniers abandonnés dépend beaucoup du timing. Comment configurer le bon timing de relance ? C’est la question à laquelle nous allons tenter de répondre. Dans cet article, nous vous donnons deux conseils pratiques et faciles à mettre en œuvre. Comment trouver le timing idéal pour des relances de…

Text Message Retargeting With Magento

Efficient retargeting with Magento is likely on the mind of the majority of the nearly 20,000 businesses who use this platform for their online store. This e-Commerce solution offers features that can help qualify the audience, hereby allowing to design refined, efficient retargeting campaigns.The real performance, however, does not lie in just analysing browsers and…

Remarketing And Retargeting Strategies for eCommerce

Remarketing and retargeting for eCommerce is a never ending quest to capitalize past visits to a site, from the window shopper who briefly landed on your online store to the qualified prospect who reached past checkout and the loyal returning customer. This makes for a wide audience and you want to reach them all, but…

Best Practices to Reduce Shopping Cart Abandonment

In the business of e-commerce, implementing best practices to reduce shopping cart abandonment is essential. In a store, customers can interact with staff and obtain immediate answers and advice. Online retail obeys the same rules when it comes to customer service and pleasant shopping experience. Shopping cart abandonment happens at different levels throughout the process,…

How SMS Retargeting Can Solve Shopping Cart Abandonment

Can SMS retargeting solve the curse of shopping cart abandonment, and how? Online retailers are on a quest to reduce the loss of revenue caused by shopping cart abandonment. There are various tools to improve the conversion rate of a cart into an actual sale, from site improvement in navigation to email retargeting campaigns, but…

More and more awesome #SaaS #startups are cropping up in #Barcelona! Here's how @cartsguru is turning abandoned 🛒 into 💰💰💰: https://t.co/wWnFe4cKuD

There's only one way for #eCommerce businesses to combat #abandonedcarts: investing in the right #software.

We sat down with @cartsguru to talk more about their software, why SMBs can use it, and how they stand out from the competition.

https://t.co/zVNygEYq7A

Cart abandonment is still the number one challenge e-merchants face, with 68% of website visitors dropping a purchase before the finish line.

Here's 6 best practices to recover your #abandonedcarts and increase your revenue!

https://t.co/H5otKY7tou

Did you know that with our Customer Identification technology you can discover who your non-identified visitors are? 👏

Read more on our blog post! https://t.co/iAQGbIx45D

We're hiring a Social Media & Content Specialist! If you're good with words and know how to charm an audience, apply below 😉

https://t.co/1YsnuDpimj

Load More...